Carta pricing
Carta Pricing Overview
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$4,550
Median Annual Price
(reported by actual buyers)
Free offering
Free tier
Minimum spend
None
Set-up fee
Yes, varies
Pricing model
Platform fee
PriceLevel pricing insights for Carta
The median annual price is $4,550 based on actual prices
submitted by Carta buyers.
The overall price depends on the plan (Build, Grow, Scale) and number of security holders. The platform fee increases proportionally to the number of security holders. Our pricing insights have what companies actually pay for Carta including their platform fee and discount off list.
What do real buyers actually pay for Carta?
Price per Year
Plan(s)
Scale
$27,000
- Grow
<600 shareholders
Pricing Details
SKU(s)
b97dc5
Recurring Costs
2e4820e689d1 10 b97dc5 648
One-Time Fees
dc937
Contract Terms
Length
2c5e81
Start Date
32 d39
Autorenewal
85a
Negotiation
List Price
b764cdc0e
Discount
b764cdc
Lever(s)
b764cdc0
Buyer Attributes
Company Size
d81c6
Location
aa5ab
Status
c63eb6
$27,000
- Grow
<600 shareholders
$3,900
- Starter
<50 shareholders
Pricing Details
SKU(s)
262b4
Recurring Costs
f8277b3a 10c2 262b4ff6a 648
One-Time Fees
dc9
Contract Terms
Length
2c5e
Start Date
884 1bea
Autorenewal
85a3
Negotiation
List Price
26cd
Discount
dc93
Lever(s)
a15 4cb4ea 221617318
Buyer Attributes
Company Size
b5a5
Location
aa5a
Status
c63eb67
$3,900
- Starter
<50 shareholders
$7,700
- Grow
- QSBS Attestation add‑on
<30 shareholders
Pricing Details
SKU(s)
3 b9
39 9bcbd e52a82c98b3a 4dfc38b132f814
39 9bcbd e52a82c98b3a 4dfc38b132f814
Recurring Costs
397 f8277b3a59 10 b97d 64879 5a0b82 9c16d73d20dcc
3 690012f1 10c2 9bcbdd e52a82c98b3 a33a54a7 3 b7a5 9c16d73d20dcc5
3 690012f1 10c2 9bcbdd e52a82c98b3 a33a54a7 3 b7a5 9c16d73d20dcc5
One-Time Fees
3 b421e2 da31012c40330e7 b c699b7 2839 1123 e8d9b5
Contract Terms
Length
2c5e8
Start Date
9f 6557
Autorenewal
85a3
Negotiation
List Price
8aad
Discount
dc
Lever(s)
b764cd
Buyer Attributes
Company Size
b5a
Location
aa5
Status
c63eb672
$7,700
- Grow
- QSBS Attestation add‑on
<30 shareholders
$5,200
- Grow
- QSBS Attestation add‑on
<30 shareholders
Pricing Details
SKU(s)
b97d
9bcbdd e52a82c98b 4dfc38b132f81
9bcbdd e52a82c98b 4dfc38b132f81
Recurring Costs
39 c8bad88aa 10 b97d 6487 5a0 9c16d73d20dcc
690012f18 10c22 9b e52a82c98b3a a33a5 326a 9c16d73d20dc
690012f18 10c22 9b e52a82c98b3a a33a5 326a 9c16d73d20dc
One-Time Fees
3 106f da31012c40330e7e b ec33ae da2874f7
Contract Terms
Length
2c5e81
Start Date
9fc 65577
Autorenewal
85a3
Negotiation
List Price
d0b3c3
Discount
b09c5
Lever(s)
0c9618 dfc8aeb39 ba66450a
Buyer Attributes
Company Size
b5a5
Location
a
Status
c63eb6
$5,200
- Grow
- QSBS Attestation add‑on
<30 shareholders
$6,700
- Grow
- QSBS Attestation add‑on
<30 shareholders
Pricing Details
SKU(s)
39 b97
9b e52a82c98b3 4dfc38b132f8
9b e52a82c98b3 4dfc38b132f8
Recurring Costs
ddcc1cc4e80 10c22 b97dc 64879 5a0 9c16d73d20dc
3 7081fb77e1e 10c 9b e52a82c98b3 a33a54a7 68b9 9c16d73d20d
3 7081fb77e1e 10c 9b e52a82c98b3 a33a54a7 68b9 9c16d73d20d
One-Time Fees
106f92 da31012c40330e7 b80cd d1e3f205a da28
Contract Terms
Length
2c5e817
Start Date
6557
Autorenewal
85
Negotiation
List Price
784df2a
Discount
72
Lever(s)
29035e78 22161731
Buyer Attributes
Company Size
b5
Location
aa5ab
Status
c63eb
$6,700
- Grow
- QSBS Attestation add‑on
<30 shareholders
$1,900
- Build
<20 shareholders
Pricing Details
SKU(s)
bdd25
Recurring Costs
3 c10b522 1 bdd 64 94a6 9c16d73d20dc
One-Time Fees
6a554e da31012c4033 b80cd c69 28 112398 e8d
Contract Terms
Length
2c5e8
Start Date
65
Autorenewal
8
Negotiation
List Price
5a0e87
Discount
dc
Lever(s)
b764c
Buyer Attributes
Company Size
b5a5f3
Location
aa
Status
c63eb
$1,900
- Build
<20 shareholders
$1,100
- Build
<20 shareholders
Pricing Details
SKU(s)
bdd254
Recurring Costs
397 daadf6e3 10 b97 64879f 94a 9c16d73d20dc
One-Time Fees
39 106f da31012c40330e b80cd d6b3a6 da28
Contract Terms
Length
2c5e8171
Start Date
9 655
Autorenewal
85a39
Negotiation
List Price
5a0e8
Discount
92e2
Lever(s)
0c a7e2 dfc8aeb3 ba66450af
Buyer Attributes
Company Size
b5a
Location
aa5
Status
c63eb6
$1,100
- Build
<20 shareholders
$1,200
- Build
<20 shareholders
Pricing Details
SKU(s)
bdd254b
Recurring Costs
39 6e05fbbc20a 10 b97dc 648 94a 9c16d73d20dcc
One-Time Fees
106f92af da31012c40330 b8 d6b3a6c da2874f7
Contract Terms
Length
2c5e8
Start Date
6557
Autorenewal
85a39
Negotiation
List Price
5a0e87a
Discount
9c
Lever(s)
29035e7 2216173
Buyer Attributes
Company Size
b5a
Location
aa5a
Status
c63eb6
$1,200
- Build
<20 shareholders
These pricing insights are submitted by actual buyers.
Carta pricing plans
Carta does not publish their pricing publicly, but explains that their prices depend on the number of security holders and plan tier. Their pricing page recommends reaching out to schedule a demo.
How to negotiate the best price for Carta
Based on feedback from actual buyers, there are three levers that have
been effective for getting a discount on Carta:
- Partner perks - buyers have been able to get a 20% discount off their first year plan by signing up for Carta through partner platforms like Stripe Atlas, Stripe Corporate Card or Mercury.
- Waiving renewal uplift - Carta often includes an annual renewal uplift in their subscription. Buyers have been able to get the uplift waived during renewal negotiations.
- Multi-year contract - buyers have been able to get a modest discount on Carta’s Grow and Scale plans by committing to a multi-year contract.
Carta competitors and alternatives
Carta FAQs
What is Carta?
Carta is a fintech platform that offers companies solutions around equity management including cap tables, 409A valuations, liquidity offerings, and venture capital fundraising. Carta has also recently entered the compensation space with benchmarking and total rewards.
Why do customers buy Carta?
Customers buy Carta to fundraise, issue equity, and stay compliant. The platform lets customers fundraise with a suite of tools, save time and eliminate errors on the cap table, issue equity without additional legal costs, and get audit-ready valuations quickly.
Does Carta have a startup program?
Yes, Carta has a Launch plan that is free for new customers with up to 25 stakeholders and less than $1M raised that includes cap table management, SAFE and priced modeling, and fundraising benchmarking.